DALLAS -- Ask any bride-to-be and she'll likely say, "Saying yes to the dress isn't a walk down the aisle." But Jay Wang, owner of Dress My Way, is making dreams come true in the bridal business.
"When a customer comes in, we will match them with one of our designers to go through the designing process and it will turn your vision to a reality," he said.
Located in Dallas' Design District, the boutique is creating couture for the fashion-savvy in the city. For three years, the specialty shop has patterned a new way for women to create their own custom gowns for any special occasion.
Jay's first love wasn't in bridal couture. His inspiration to provide women with the most fab fashions comes from a more personal experience.
"I was introduced to the Quinceanera when I was in college and my friend took me to a party and was very fascinated with culture, tradition and particularly the dress itself -- it's really colorful and unique!"
And unique is exactly how Jay describes his business. From the traditional white to modern-day designs, his team will sketch it, tailor it, and fit it -- all with the woman in mind.
"We'll take 28 different measurements so the dress is made specifically to their body," lead designer Ashley Pugh explained.
Jay also notes there are two sides to his shop: Matching the woman with her dress and providing a place in the fashion world for aspiring dress designers.
"We really want to revive this whole dress creation process and sales process by creating a platform that truly matches the designer with the customer," he added.
So, if you're looking for a gown that truly fits you and your style Dress My Way just might be your next fashion fix.