ScrewAttack: Gaming Company Takes Advantage in Rise of YouTube

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FRISCO -- We caught up with the crowd at the annual ScrewAttack Gaming Conference in Frisco. They're calling this the greatest party in gaming. It’s a three-day experience that celebrates the best in video games.

One of the ways ScrewAttack has made a name for itself is by broadcasting gaming content on YouTube.

"You see YouTubers getting to be put in really good opportunities and you're going to see more and more of that,” explained ScrewAttack Senior Manager Chad James.

“I spend more time on YouTube than I do on TV because with YouTube you can make it whatever you want it to be,” attendee David Hanf said.

Sounds like we can start nicknaming YouTube “GlueTube” because people seem to be stuck to the service more than ever. According to its parent company Google, YouTube watch time has increased by 60% from last year. That's the fastest growth rate in two years.

Even better news for Google? The average watch time on mobile devices is now 40 minutes. That's a 50% jump from a year ago.

And when it comes to getting the coveted 18 to 49 age demo, YouTube is more successful at reaching them than any us cable network.

It's no wonder YouTube is receiving a standing ovation from entertainment junkies and gamers across the globe.